3 Ways Sidewalk Awning Helps You to Market Your Small Business

Can sidewalk awning really improve your bottom line?

There’s no denying the fact that a business that doesn’t market itself is selling itself short. As professional awnings installers, we’re convinced that taking advantage of your sidewalk to tastefully advertise your business with a clever commercial awning is smart marketing.

In this post, we look at three strategic ways sidewalk awning can assist your marketing campaigns.

1. Sidewalk awning boosts market recognition
Sidewalk awnings constitute physical branding alongside canopies, outdoor banners, and custom flags. Customized awnings let people know what your shop is about as well as the products and or services you offer. It’s a sure-fire way to help with market recognition as it draws the eye and clients potentially towards your shop.

2. Sidewalk awnings stimulate brand recall
Brand recall is people’s ability to remember your brand when prompted. Visibility rendered by the awning sears your brand into the minds of passersby and when they need to refer someone, they’re more likely to remember your store. This is a psychological marketing trick that’s been used for years.

3. Sidewalk awning can change aesthetics
Beauty catches our attention and invites us to explore what fascinated us. A well-made sidewalk awning can provide your establishment with the necessary curb appeal to encourage people to venture in-store. In fact, coupled with a few additional changes like a fresh coat of paint, you can completely revamp your store’s entire look without breaking the bank.

Ready to get started?
It’s imperative that you work with a seasoned sidewalk awning company to get a professional awning design and installation. If you’re based in New York and surrounding areas, look no further than New York City Signs and Awnings. We’re one of the leading providers of customized awnings, canopies, and enclosures.
Request a no-obligation quote today.